Interactive stories

Why Matching Is So Hard

Explore how blood stem cell transplants work, why HLA matching matters, and how donor registries connect people across borders. Each story explains where a transplant may fit; it is not needed by everyone with the same diagnosis.

Leukemia
How leukemia affects blood production, when a donor transplant may help, and how inherited HLA markers shape the search for a suitable donor.
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Read focused guides to blood cancers, marrow failure and other conditions. Each guide explains the role of transplant and whether donated cells are involved.
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Educational information from the Jada Bascom Foundation, a donor-registry referrer. Diagnosis and treatment decisions belong to patients and their medical teams.

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A coffee counter, a church foyer, a break room, a race table. Every sheet carries the code that opens Jeana’s walk, and a number to text for anyone who would rather not scan — no app, no wifi, nothing to hand back.

Flyer

One page, for a wall or a noticeboard. The same sheet in three voices.

Table tent

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Why Matching Is So Hard

Leukemia

Explore the disease library

Print it. Put it where people already stand.